Creative Writing Meets Fashion Design

Last weekend, I had the pleasure of attending the 15th Annual Ankara Festival in Hollywood, CA for my third or fourth time. I enjoyed taking in the African fashion created by designers from Ethiopia, South Sudan, USA, Nigeria, Congo DR, Sierra Leone, and Cameroon.

While attending, I deliberately made the following connections between fashion design and creative writing:

Embodying your narrative. (Just like fashion designers when they create a collection; just as models do when they approach the runway.) It’s important, as you write, to show your characters (including you, if memoir) feeling the chill of the air, the rough sand particles at the beach. For writing, we find these ideas in the book Body Work by Melissa Febos and in the instructional resources at Corporeal Writing.

Use descriptive imagery. (Fashion designers are masters at this because fashion is all about image.) But also appeal to your readers’ sense of smell, taste, sound, and touch.

A beat is a major turning point in narrative. It’s also the make your point moment. (Just as models stop at just the right moment to capture an audience’s attention, take advantage of your beats.)

Publishing

Research your comparable/competitive titles when publishing a book. Check your local bookstores, bookstore websites, and Publishers Weekly.

Know your audience. Who are you writing for? How can you connect with them and stay connected? (Fashion designers know who they are designing for.)

Work with your team – editors, agent, publishers. (Like writing, fashion is teamwork.)

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